Corporate Social Responsibility – How to select a nonprofit partner?

10 Feb

CSR – how do companies make informed decisions on NGOs? Bruce’s response to Suzy Goodwin’s Discussion on Corporate Social Responsibility Group on Linked In.
A few thoughts…
1) Alignment and fit – example Corporation (Corps.) and Nonprofit (NPOs) are both in the Disaster Space
2) Knowledge and Trust built over time – example the Connect America Program hosted by the Points of Light Foundation – brought together Corps., NPOs, and Government representatives regularly several times a year, overtime we built trust relationships and learned more about what each organization brought to the table, thought about small and large ways to work together… Roll forward 2 – 3 years later, Hurricane Katrina disaster response and recovery efforts brought together about 70% of these Connect America Partners working in mutually beneficial partnerships. Roll forward 2 more years these partnerships and personal relationships continued to mature, grow and expand.
3) Challenge 1 – finding neutral “conveners” to bring together Corps., NPO, and Govt. sector reps.
4) Challenge 2 – finding individuals who can “translate” between Corps., NPOs and Govt. entities and package win-win partnerships
5) Opportunity – mutually beneficial national demonstration projects to test new capacity building programs – example the Ready When the Time Comes – corporate volunteer engagement/partnership project matching the American Red Cross with W.W.Grainger, Inc.
For more information on Corporate Social Responsibility http://en.wikipedia.org/wiki/Corporate_social_responsibility

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One Response to “Corporate Social Responsibility – How to select a nonprofit partner?”

  1. Polly February 18, 2014 at 2:08 pm #

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    They are very convincing and wkll definitely work. Nonetheless,
    the posts are too brief for starters. Couyld you please extend them a little from subsequent time?Thank you for
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    Like

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